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Hard facts and methods that L&D professionals strong.

Eight one-day live online seminars that add a scientific pillar to your consulting, coaching and training expertise. Each on a Saturday or Sunday, 9:00 am–12:00 + 1:00–4:00 pm, live via Zoom. Bookable individually or as a pass.

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Hard-facts seminar: working on data together

Click a seminar for details and booking.

01

Return on L&D

Soft skills need hard facts.

  • Understanding value creation, KPIs and strategic decision logic
  • Calculating and communicating the ROI of people-development measures
  • Strategic positioning: resource & market-based view, blue ocean
  • Negotiating with procurement as an equal

New date being planned · with Prof. Dr. Ulrich Lenz

€600 net

Details and booking →
02

Data instead of anecdotes

When happy sheets are no longer enough.

  • From gut feeling to hypothesis: making learning objectives measurable
  • Validated instruments: resilience, safety, self-efficacy
  • AI as a research assistant: questionnaires, forms, HTML
  • Analyzing with AI, without a statistics degree

Sat · 14 November 2026 · with Dr. Franz Hütter

€600 net

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03

Communication Neuroscience

What brain research says about understanding, resonance and impact.

  • Inter-subject correlation: the synchronization paradigm
  • Mentalizing, embodiment, prosody processing
  • Language as a bodily phenomenon, consequences for practice
  • AI/VR, political communication, social media

Sat · 25 July 2026 · with Dr. Franz Hütter

€600 net

Details and booking →
04

The hidden AI tools of science

Strategic intelligence like McKinsey & BCG.

  • Evidence Check: testing content and assessment methods
  • Science tools compared: Elicit, SciSpace, Consensus
  • Systematic reviews via AI in minutes
  • Incl. one-year Evidence Check Pro license · value €540

Sat · 1 August 2026 · with Dr. Franz Hütter

€600 net

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05

Mental toughness: mental strength as a future skill

How elite-sport methodology changes individuals, teams and organizations.

  • Self-awareness: knowing and understanding your own performance state, and recognizing organizational patterns, strains and cultural dynamics early, so you can act deliberately and effectively.
  • Arousal & emotion regulation: calm and clarity under efficiency pressure and high demands
  • Resilience: recovering quickly after setbacks and change, the basis for the capacity to change
  • Motivation & confidence: strengthening intrinsic drivers, for individuals, teams and leaders

Sat · 5 September 2026 · with Bettina Körner

€600 net

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06

Medical knowledge for trainers & coaches

The mind and its hardware.

  • Nutrition, sleep and exercise as the foundation of performance
  • Recognizing physical causes of psychological symptoms
  • Micronutrients, hormones, blood sugar, what matters
  • Longevity research and the limits of your own role

Sat · 12 September 2026 · with Dr. med. Franz Sperlich

€600 net

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07

Dead ends of the L&D echo chamber

Without a paradigm shift, a case for the bin.

  • The happy-sheet trap deconstructed
  • Emotional intelligence: jingle-jangle and the 80-percent lie
  • The myth of learner-centeredness and the suppressed effect sizes
  • Evidence-based alternatives for the AI era

Sat · 26 September 2026 · with Dr. Franz Hütter

€600 net

Details and booking →
08

AI: business opportunities

Make your business model AI-proof.

  • Human–machine communication, AI supervision and support
  • On-the-job knowledge transfer with AI for new market fields
  • Identifying a use case, a pilot plan for the next 2–4 weeks
  • Mentoring feedback: positioning & feasibility

Sat · 10 October 2026 · with Dr. Franz Hütter

€600 net

Details and booking →
Vivien Marsch

„Informative, intelligent, inspiring, and new every time. I regularly recommend Franz Hütter's workshops to my clients and colleagues."margin:12px 0 0;">Vivien Marsch
Human Resource Development

★ BRAIN-HR Pass II-2026

All eight one-day seminars in one package.

June to December 2026, online. After purchase you register for the dates you want to attend, and we enrol you.

3.000 € €4,800 booked individually

Book the pass →

600 €

Standard

For external participants, trainers, consultants, coaches and L&D leaders.

500 €

Scientific Trainer

For graduates and current participants of the Scientific Trainer Program.

400 €

Masterclass

For active members of the Senior Scientific Masterclass.

Scientific Trainer and Masterclass members pay less. Enter your discount code in the cart and it is applied at checkout. No code yet, or a question about proof? A short email to fh@brain-hr.com is enough and we will send it to you.

The seminars give you individual tools. You learn the system behind them in the TÜV-certified Scientific Trainer Program.

To the program →

Get to know us first? The Science Lunch: Fridays at 12 noon, online, one hour, free.

To the Science Lunch →